Direct business is the heart of your hotel's strategy

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The Leader in Direct Booking Optimisation for Hotels Worldwide

0 billion
in direct booking revenue for hotels

But don’t just take our word for it!

Don’t lose your profitable direct bookers to high cost OTAs

OTAs are great for market reach and exposure. But unchecked they can cannibalise your more profitable direct business

Optimising your entire distribution strategy to achieve the right balance between direct and indirect online bookings pays dividends.

0 %
of hotels are over-reliant on OTAs
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It pays to focus on Direct!

Hotels that prioritise a direct booking strategy benefit from higher margin and long term sustainable growth

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Direct Bookings

< 0 %
the cost of direct booking for optimised hotels
  • Combined ShapeCreated with Sketch. Lower CPA
  • Combined ShapeCreated with Sketch. Higher margin
  • Combined ShapeCreated with Sketch. Higher REVPAR
  • Combined ShapeCreated with Sketch. Hotel owns customer
  • Combined ShapeCreated with Sketch. Brand building
  • Combined ShapeCreated with Sketch. Strong guest relationship
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OTA Bookings

> 0 %
what a hotel has to spend for an OTA booking
  • Combined ShapeCreated with Sketch. Higher CPA
  • Combined ShapeCreated with Sketch. Lower margin
  • Combined ShapeCreated with Sketch. Lower ADR
  • Combined ShapeCreated with Sketch. OTA owns customer
  • Combined ShapeCreated with Sketch. Brand eroding
  • Combined ShapeCreated with Sketch. Weak guest relationship
0 %
of total inventory sold direct
0 %
average uplift in direct business year on year
0 %
Direct Booking conversion

Win control of your online business with Bookassist’s proven direct booking strategy

Our optimised hotels achieve…

Our expert eyes on your business

As an extension to your marketing team we empower you to drive higher value direct business and reduce your reliance on 3rd party OTAs

Our team across the globe work on innovations and ideas to grow direct bookings for our clients.
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2.000 Hotels

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100+ Hotel Groups

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48 Countries

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18 Spoken Languages

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5 Core Offices

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100+ Staff

Business Intelligence Analysts inform and drive our strategy

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World Class Direct Booking Solutions

Provide a frictionless direct booking experience for your hotel guests

Booking Engine

The heart of your hotel’s direct booking success

Web Design

Your website is your best direct sales channel

Digital Marketing

Reclaim your direct customers!

Metasearch

The Metasearch revolution is now!

GDS

Tap into the corporate market with Global Distribution Systems

Join thousands of other successful hotels using award-winning Bookassist technology and direct booking services.